Top 10 Networking Tips for Cannabis Professionals

By Jen Bassuk, CHNANY Board Member

The cannabis industry runs on relationships, and that’s especially true in New York. At CHNANY (Cannabis & Hemp Networking Association of New York) events and gatherings, professionals from across the ecosystem regularly come together to meet, share insights, and build long-term connections. Effective networking in cannabis isn’t about pitching — it’s about showing up prepared, being authentic, and contributing to the community.

Here are ten principles that consistently matter.

1. Know your elevator pitch
At CHNANY meetings, everyone introduces themselves. Be ready to clearly and simply explain who you are, what you do, and who you help — without jargon or overselling.

2. Focus on relationships, not transactions
Networking works best when you’re genuinely interested in people, not just opportunities.

3. Be authentic
People can tell when you’re forcing it. Honest conversations build trust faster than polished talking points.

4. Show up consistently
It’s better to regularly attend a few events or gatherings than to appear once and disappear.

5. Give back whenever you can
Making introductions, sharing resources, or offering advice strengthens the entire network.

6. Respect confidentiality
Discretion matters in cannabis. Protecting trust is essential to maintaining strong relationships.

7. Listen more than you talk
The best networkers ask thoughtful questions and let conversations develop naturally.

8. Build a diverse network
Strong networks include operators, service providers, advisors, and people new to the industry.

9. Follow up thoughtfully
A short, genuine follow-up after meeting someone helps turn an introduction into an ongoing connection.

10. Stay engaged between events
Networking doesn’t end when a meeting does. Relationships grow through continued interaction over time.

At CHNANY, the goal is to create space for meaningful connections across New York’s cannabis and hemp industries. By showing up prepared, acting with integrity, and contributing to the community, professionals can build networks that last well beyond any single event.